Lonnie began working in the fashion industry in front of the camera as a child model. After working for years in corporate retail, as well as fashion boutiques, he decided it was time to take the next step in his career-- taking on individual clients to provide personal shopping and styling services. Over the years, he assembled a broad network of friends and colleagues, who would regularly recommend clients to him (and he to clients), leading to his business’s rapid growth. Looking for a broader platform, he moved to New York City to take advantage of the unparalleled fashion and styling scene here. He has since grown a roster of wonderful shoppers as well as forged deep relationships with fashion brands. To cultivate these relationships, he has also begun consulting on awareness and marketing events for brands, bringing clients together with fashions they will uniquely appreciate. He sees all of these services as essentially interlinked, part of the fashion and styling ecosystem in New York, and is looking every day for novel opportunities to bring to his clients. With features in leading fashion publications like The Sartorialist, his brand continues to grow and thrive.